Sports, Entertainment, Event - Management - B.S.
The Sports, Entertainment, Event — Management bachelor's degree program prepares students to enter the multi-billion-dollar sports, entertainment and event management industry with the skills and knowledge to excel in their career. A management foundation provides a solid core of industry-relevant courses and a theoretical background. Coursework is coupled with professional preparation, experiential learning, and access to industry professionals.
During the first year of the program, students begin taking foundational courses in sports, entertainment, and event management. As they progress into more advanced coursework, students have the option of selecting specializations to customize their degree to meet their career aspirations.
With 15 credits free electives available, students also have the option to participate in additional off-site internships under the direction of an industry professional. This experience allows students to actively participate in the real-world setting of sports management, event development, entertainment production and venue management. Another impactful option for students is a project-based course to develop an actionable plan and specific deliverable for an on or off campus client. Students can also choose to participate in a study abroad program, select a minor or take additional courses outside of their discipline to enhance their learning experience.
Upon completion of the program, graduates are expected to:
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Apply and synergize core industry and business knowledge realms within a sports, entertainment, and events management industry context.
- Communicate effectively to diverse audiences, purposes, and situations in a variety of contexts within the sports, entertainment, and event management industry.
- Use decision support tools to solve problems and facilitate organizational processes by applying critical thinking and ethical problem solving to management decisions within the sports, entertainment, and event management industry.
- Demonstrate leadership skills and adapt them to a diverse global market in the sports, entertainment, and event management industry.
Upon completion of the Sports Management specialization (offered at the Providence and Charlotte campuses), graduates are expected to:
- Analyze and apply sport business principles to generate informed and fiscally sustainable decisions on behalf of a sports organization
Upon completion of the Event Management specialization (offered at the Providence and Charlotte campuses), graduates are expected to:
- Utilize event management tools and processes to create, execute and evaluate an event.
Upon completion of the Live Entertainment specialization (offered at the Providence Campus), graduates are expected to:
- Analyze and evaluate critical components of live entertainment management.
Graduates of the Sports, Entertainment, Event — Management degree program are prepared for a variety of careers within amateur and professional sports, sports and entertainment venues, conferences and trade shows, event management and production companies and entertainment, concerts, and events. Opportunities exist both nationally and internationally for graduates of this program.
Sports, Entertainment, Event — Management
A four-year program leading to the bachelor of science degree
Credits Business Foundations | ||
| ACCT1210 | Financial Accounting | 3 |
| or ACCT2150 | Accounting for Hospitality Service Organizations | |
| ACCT3150 | Financial Management for Hospitality Service Organizations | 3 |
| or FISV2000 | Finance | |
| FIT1040 | Spreadsheet Design for Business Solutions | 3 |
| HOSP2040 | Human Resources Management in Service Organizations | 3 |
| or MGMT2001 | Human Resource Management | |
| LAW2001 | The Legal Environment of Business I | 3 |
| or LAW2005 | Hospitality Law | |
| Major Courses | ||
| EVNT2020 | The Business of Event Management | 3 |
| SEE1001 | Introduction to the Sports, Entertainment and Event Management Industry | 3 |
| SEE2005 | The Business of Sports | 3 |
| SEE2030 | The Business of Entertainment | 3 |
| SEE2150 | Safety, Security and Risk Management in the SEEM Industry | 3 |
| SEE3018 | Fan Engagement and the Guest Experience | 3 |
| SEE3860 | Relationship Management: Sales, Sponsorship and Negotiations | 3 |
| SEE4050 | International Sports, Entertainment, Event and Venue Management | 3 |
| SEE4060 | Sports/Entertainment/Event Management Seminar | 3 |
| Major Electives/Specialization | ||
| Choose 15 credits of the following (EVNT4110, SEE3060, SEE4020 and one course from each of the topics) or Specialization listed below.†: | 15 | |
| Advanced Event Production: Special Events | ||
| Concert, Tour and Music Festival Production Management | ||
| Sports and Entertainment Marketing | ||
| Choose one Sports Management course: | ||
| Athletic Coaching and Administration | ||
| Intercollegiate, Amateur and Olympic Sports | ||
| Professional Sport Management | ||
| Global Perspectives of Sport | ||
| Choose one course from Event Management: | ||
| Special Event Protocol | ||
| Weddings & Ceremonies | ||
| Fundamentals of Fundraising and Philanthropy | ||
| International Exhibitions & Events | ||
| Applied/Experiential Learning | ||
| Choose 6 credits from the following: | 6 | |
| College of Hospitality Management Internship Ic | ||
| Directed Experiential Education D | ||
Study Abroad Sa | ||
| University Core Curriculum | ||
| Communicating | 9 | |
| Rhetoric & Composition I | ||
| Rhetoric & Composition II | ||
| Communication Skills | ||
| Connecting | 6 | |
Two courses with the Connecting attribute (ECNG), one at the 2000 level, one at the 4000 level | ||
| Experiencing | 6 | |
| Ethics: A Global Perspective | ||
Additional course with the Experiencing attribute (EEXP) in a different discipline | ||
| Measuring | 6 | |
| A Survey of College Mathematics (or higher, based on student's placement) | ||
| Statistics I | ||
| Exploring | 3 | |
One course with the Exploring attribute (EEPL) | ||
| Interacting | 6 | |
| Macroeconomics | ||
Additional course with the Interacting attribute (EINT) in a different discipline | ||
| A&S Electives | 6 | |
Two courses with the Arts & Sciences elective attribute (EASC) | ||
| Free Electives # | ||
| 15 credits selected from 1000-4999 numbered offerings within the university | 15 | |
| Total Credits | 120.0 | |
Credits †Event Management Specialization | 15 | |
| Advanced Event Production: Special Events | ||
| Special Event Protocol | ||
| Weddings & Ceremonies | ||
| Fundamentals of Fundraising and Philanthropy | ||
| International Exhibitions & Events | ||
Credits †Sports Management Specialization | 15 | |
| Athletic Coaching and Administration | ||
| Sports and Entertainment Marketing | ||
| Intercollegiate, Amateur and Olympic Sports | ||
| Professional Sport Management | ||
| Global Perspectives of Sport | ||
IcTypically, internships require a minimum of six credits. Students interested in a 9 or 12-credit internship can apply additional experiential learning and free elective credits, if available. Students are strongly encouraged to contact a faculty advisor before scheduling internship and free elective credits.
D Directed Experiential Education (DEE) opportunities are based on project availability with community partners and student eligibility. For more information, visit Experiential Education & Career Services (EE&CS).
SaTo be eligible to count toward Applied/Experiential Learning, a Study Abroad offering must meet certain requirements. Contact JWU Global to discuss eligible Study Abroad options for this degree program.
# In addition to classes, free elective credits may be applied to a number of options such as internship, study abroad, Directed Experiential Education courses and courses in a specialization or minor as relevant. For students who qualify for the J2 program, up to four graduate courses may apply. Students are strongly encouraged to contact a faculty advisor before scheduling free elective credits.
Note: Students must pass MATH0010 Pre-Algebra or have equivalent placement scores to enroll in required math courses.
Note: Students must pass ENG0001 Writing Workshop or have equivalent placement scores to enroll in ILS 2000-level courses.
In collaboration with academic colleges Study Abroad offer several options, direct enroll with international universities, domestic and digital options meet with a Study Abroad Advisor to learn more about how your major, minor, free electives, experiential learning and transferable courses would benefit by a Study Abroad program. There are many options for students during a semester, spring and/or summer breaks. Faculty-led, exchange, and direct-enroll programs range in duration from one week to a full semester or full year. Financial aid may be applied, and some partners offer external scholarships. Visit the study abroad website for information, program descriptions and online applications. Where will you go? Wherever you decide, make the best of your educational journey!
Undergraduate
Johnson & Wales University holistically reviews all elements of a student’s application to identify those students most likely to succeed at the university.
For first-year applicants, a completed application and high school transcript(s) are required. For transfer applicants, a completed application and high school and/or college transcript(s) are required. Completion of optional materials is encouraged.
Successful candidates for first year admission have taken a high school, college preparatory academic program including English, mathematics, science, social science and foreign language. Admissions decisions may also consider individual experiences and particular circumstances unique to each student. Other considerations are made based upon recommendations, writing ability and extracurricular activities.
Visiting campus, both in‐person or virtually, and interacting with admissions staff are all valuable ways of assuring that JWU is the right university for you.
J2 Program
The JWU J2 program allows qualified students enrolled in a matriculating undergraduate program to take graduate level courses at JWU. Students interested in pursuing this option should meet with their academic advisor to discuss their interest, qualifications and plans. The undergraduate student may take up to four graduate courses (maximum 12 credits) and are limited to 6 credits a semester and 3 credits per session (Fall Session I and Fall Session II).
The completion of graduate credits to fulfill undergraduate program requirements does not guarantee acceptance into the graduate program after completion of the baccalaureate degree. Matriculating undergraduate students who wish to formally enroll in a graduate program must fulfill all requirements for entrance into the intended graduate program and complete a graduate program application.
Note: Not all graduate courses are included as part of this policy. Courses offered as part of the Master of Arts in Teaching, Master of Education, Master of Science in Physician Assistant Studies and doctoral courses are excluded from this policy and are restricted to program majors only. Additional courses and/or programs as determined by individual colleges may also have restricted access.
Eligibility Criteria
To be eligible to enroll in graduate level courses (excludes: Masters of Arts in Teaching, Masters of Education, Masters of Science in Physician Assistant Studies, doctoral courses and other programs as outlined by the colleges).
Undergraduate students must meet the following criteria:
- Undergraduate cumulative GPA of 3.00 or higher
- Completed and registered undergraduate credits at least 90 credits
- Meet the individual course prerequisites
Appeal to Eligibility Criteria: College dean or designee will receive a copy of the Petition Form, Student's GPS and email requesting appeal if the student requests to appeal the GPA or earned/registered credit criteria. College dean/designee will review and determine approval.
These courses carry graduate credit and will replace undergraduate degree requirements when applicable, traditionally free-electives (maximum of 12 credits). The course will be applied to the undergraduate degree in the order in which they are taken (if required) and will also be applied towards both the students undergraduate and graduate GPA.
Students should maintain enrollment in at least 12 credits of undergraduate coursework to maintain full-time status; graduate course enrollment is not calculated into undergraduate full-time status. For students already attending full-time as undergraduates (12 credits or more) and paying the full-time tuition, the graduate credits will be included in full-time tuition fee. Students attending part-time (11 credits or less) will pay the cost per-credit undergraduate tuition for the graduate course.
Course registration will be based on space availability and students enrolled in graduate level courses will be required to maintain good academic standing at the undergraduate and graduate level.