Media & Communication - B.A.

Effective May 17, 2024 FYS1020 and CAR0010 will no longer be requirements in our undergraduate programs.

Media & Communication students are curious about the production and meaning of media — news, photographs, film, music, television, video games and social networking platforms — and about how audiences respond to that content. Our Major Electives menu includes courses on specific principles and practices, while our Related Professional Studies menu emphasizes creative forms that traverse various cultural industries. Students select courses that complement their intellectual and professional interests, usually by designing focus areas in consultation with faculty advisors.

Upon completion of the program, graduates are expected to:

  • Demonstrate knowledge of how the major media industries work in local-global contexts.
  • Analyze, interpret and evaluate the aesthetic impressions and expressions of media texts.
  • Compare and contrast theories that scholars use to explain the beliefs, attitudes, values, opinions and behaviors of media audiences.
  • Assess the political-economic and social-cultural influences among media industries, texts and audiences.
  • Apply production or writing skills to the creation of an original project.

The program offers a strong liberal arts education and opportunities to study abroad. Media internships serve as springboards for career opportunities in a variety of industries. Additionally, students are well-positioned to pursue graduate degrees in a variety of fields.

Media & Communication

A four-year program leading to the bachelor of arts degree

Credits
Major Courses
MCOM1005Introduction to Media & Communication3
MCOM1150Introduction to Media Production3
MCOM2010Media Industries3
MCOM2030Media Texts3
MCOM2050Media Audiences3
MCOM2550Introduction to Multimedia Storytelling3
MCOM3090Critical Perspectives on New Media3
MCOM4010Global Media3
MCOM4200Media & Communication Capstone3
Major Electives
Choose seven of the following courses (at least two in each elective category): *21
Media Studies
Music Appreciation
Art History
World Cinemas
The Graphic Novel
Communicating for Social Change
Children, Youth and Media
Visual Communication
Television Studies
American Film
Media Identities
Radio, Records and Popular Music
History of Photography
Hip-Hop Culture
Latinx Music Culture
Media Research Methods
Media & Popular Culture
Political Communications
Media Production & Storytelling
Newswriting
Creative Writing
Travel Writing
Sports Writing
Fashion Writing
Advanced Nonfiction Writing Workshop
Writing for Radio, Television and Film
Foundations of Digital Photography
Writing for Publication
Writing in Digital Media
Environmental Journalism
Motion Picture Editing
Sound Production
Advanced Photographic Practices
Narrative Filmmaking
Documentary Filmmaking
Cinematic Lighting Studio
Applied/Experiential Learning
Choose 6 credits from the following: **6
College of Arts & Sciences Internship Ic
Directed Experiential Education D
Undergraduate Research Experience
Honors Directed Academic Experience
Study Abroad Sa
Related Professional Studies
CAR0010Career Management1
FYS1020First-Year Seminar1
Choose three of the following: *9
Food Media
Foundations of Wine
Introduction to Food Product Development
Food Writing
Food Media Presentation Skills
Advanced Food Writing: The Food Memoir
Beverage Appreciation
Food In Film And Literature
Politics of Food, Human Security and Social Justice
Introduction to Food Systems
Culture and Food
Marketing
Marketing Communications
Influencer Marketing
Content Creation and Generative AI
Media Buying and Planning
Introduction to Digital/Social/Mobile Media
Marketing Foundations
Social and Digital Media Marketing
Design
Vector-Based Design
Image Editing and Design
Motion Graphics I
Motion Graphics II
Design for Video I
Design for Video II
3D Modeling & Animation
Entertainment
Introduction to the Music Industry
Concert, Tour and Music Festival Production Management
Television and Movie Production Management
Social Identities
Introduction to Gender Studies
A Multicultural History of America
Leadership and Women in History
Race, Politics and Power in America
Women in American Political Life
Sociology of Race and Ethnicity
Gender in Global Perspective
A&S Core Experience
Communications Foundation Courses9
Rhetoric & Composition I
Rhetoric & Composition II
Communication Skills
Integrative Learning6
Two ILS courses, one at the 2000 level, one at the 4000 level
Arts and Humanities 6
Introduction to Film
One course from HIST, HUM, LIT, PHIL, or REL
Mathematics6
A Survey of College Mathematics (or higher, based on student's placement)
One MATH-designated course
Science3
One course from BIO, CHM, PHY or SCI
Social Sciences 6
Sociology I
One course from ANTH, ECON, GEND, LEAD, PSCI, PSYC, or RES
A&S Electives6
Two courses with an EASC attribute
Free Electives #
15 credits selected from 1000-4999 numbered offerings within the university15
Total Credits122.0
*

Students are responsible for meeting prerequisites.

**

In lieu of an internship, directed experiential education, research course, or study abroad, students may use the Applied/Experiential Learning credits toward a minor.

IcTypically, internships require a minimum of six credits. Students interested in a 9 or 12-credit internship can apply additional experiential learning and free elective credits, if available. Students are strongly encouraged to contact a faculty advisor before scheduling internship and free elective credits.

D Directed Experiential Education (DEE) opportunities are based on project availability with community partners and student eligibility. For more information, visit Experiential Education & Career Services (EE&CS). 

SaTo be eligible to count toward Applied/ Experiential Learning, a Study Abroad offering must meet certain requirements. Contact JWU Global to discuss eligible Study Abroad options for this degree program.

#  In addition to classes, free elective credits may be applied to a number of options such as internship, study abroad, Directed Experiential Education courses and courses in a specialization or minor as relevant. For students who qualify for the J2 program, up to four graduate courses may apply. Students are strongly encouraged to contact a faculty advisor before scheduling free elective credits.

Note: Students must pass MATH0010 Pre-Algebra or have equivalent placement scores to enroll in required math courses.

Note: Students must pass ENG0001 Writing Workshop or have equivalent placement scores to enroll in ILS 2000-level courses.

In collaboration with academic colleges across all JWU campuses, JWU Global Study Abroad programs offer a variety of international, domestic, and digital options for major, minor, free electives, experiential learning, and transferable courses. There are many affordable options for students during a semester, winter session, spring and/or summer breaks.  Faculty-led, exchange, affiliate, and direct-enroll programs range in duration from one week to a full semester or full year. Financial aid may be applied, and some partners offer external scholarships.  Premiere programs do not qualify for JWU scholarships or grants; however federal aid is available.  Visit the study abroad website for information, program descriptions and online applications. Where will you go? Wherever you decide, make the best of your educational journey!

J2 Program

The JWU J2 program allows qualified students enrolled in a matriculating undergraduate program to take graduate level courses at JWU. Students interested in pursuing this option should meet with their academic advisor to discuss their interest, qualifications, and plans. The undergraduate student may take up to four graduate courses (maximum 12 credits) and are limited to 6 credits a semester and 3 credits per session (Fall Session I and Fall Session II). 

The completion of graduate credits to fulfill undergraduate program requirements does not guarantee acceptance into the graduate program after completion of the baccalaureate degree. Matriculating undergraduate students who wish to formally enroll in a graduate program, must fulfill all requirements for entrance into the intended graduate program and complete a graduate program application. 

Note: Not all graduate courses are included as part of this policy. Courses offered as part of the Masters of Arts in Teaching, Masters of Education, Masters of Science in Physician Assistant Studies and doctoral courses are excluded from this policy and are restricted to program majors only. Additional courses and/or programs as determined by individual colleges may also have restricted access.

Eligibility Criteria:

To be eligible to enroll in graduate level courses (excludes: Masters of Arts in Teaching, Masters of Education, Masters of Science in Physician Assistant Studies, doctoral courses and other programs as outlined by the colleges).

Undergraduate students must meet the following criteria:

·       Undergraduate cumulative GPA of 3.00 or higher

·       Completed & registered undergraduate credits at least 90 credits

·       Meet the individual course prerequisites

Appeal to Eligibility Criteria: College Dean or designee will receive a copy of the Petition Form, Student's GPS and email requesting appeal if the student requests to appeal the GPA or earned/registered credit criteria. College Dean / designee will review and determine approval.  

These courses carry graduate credit and will replace undergraduate degree requirements when applicable, traditionally free-electives (maximum of 12 credits). The course will be applied to the undergraduate degree in the order in which they are taken (if required) and will also be applied towards both the students undergraduate and graduate GPA.

Students should maintain enrollment in at least 12 credits of undergraduate coursework to maintain full-time status; graduate course enrollment is not calculated into undergraduate full-time status. For students already attending full-time as undergraduates (12 credits or more) and paying the full-time tuition, the graduate credits will be included in full-time tuition fee. Students attending part-time (11 credits or less) will pay the cost per-credit undergraduate tuition for the graduate course.

Course registration will be based on space availability and students enrolled in graduate level courses will be required to maintain good academic standing at the undergraduate and graduate level.