Event Management - B.S.

The Event Management bachelor's degree program prepares students to enter a career within the global event industry. The program offers a business and managerial foundation partnered with a solid core of industry-relevant courses. Coursework is designed and managed to offer relevant industry practices and emerging trends, active-learning classrooms, and regular industry professional engagement.

Students are also required to participate in a semester long, off-site internship, under the direction of an industry professional. This experience allows students to actively participate in the real-world setting.

Upon completion of the program, graduates are expected to:

  • Use event management processes and tools to create, execute, and evaluate events.

  • Apply event business principles and practices used within the global event industry.

  • Communicate effectively with internal and external stakeholders in variety of contexts within the event industry.

  • Analyze and recommend technology applications to administer event-based data collection, access management, and risk management.

  • Assess and respond to global market needs within the event management industry.

Event Management

A four-year program leading to the bachelor of science degree

Business Foundations
ACCT1210Financial Accounting3
or ACCT2150 Accounting for Hospitality Service Organizations
ACCT3150Financial Management for Hospitality Service Organizations3
or FISV2000 Finance
FIT1040Spreadsheet Design for Business Solutions3
HOSP2040Human Resources Management in Service Organizations3
or MGMT2001 Human Resource Management
LAW2001The Legal Environment of Business I3
or LAW2005 Hospitality Law
Major Courses
EVNT1001Introduction to Event Management3
EVNT2020The Business of Event Management3
EVNT2210Event Technology & Access Management3
or SEE2150 Safety, Security and Risk Management in the SEEM Industry
EVNT3220Sales and Business Development3
EVNT4025Event Sustainability3
EVNT4110Advanced Special Event Management3
EVNT4250Contemporary Issues in Event Management3
MRKT1001Brand Marketing & Consumer Value3
SEE3160Sponsorship, Sales and Relationship Management3
SEE3850Negotiations and Agreements in Hospitality, Sports, Entertainment and Event Management3
Major Electives
Choose two of the following:6
The Business of Meeting Management
Fairs and Festivals
Special Event Protocol
Weddings & Ceremonies
Concert and Event Production
Fundamentals of Fundraising and Philanthropy
Applied/Experiential Learning
COHM4799College of Hospitality Management Advanced Internship12
A&S Core Experience
Communications Foundations Courses9
English Composition
Advanced Composition and Communication
Communication Skills
Integrative Learning6
Two ILS courses, one at the 2000 level, and one at the 4000 level
Arts and Humanities6
Ethics: A Global Perspective
One course from ART, HIST, HUM‡, LIT or REL
A Survey of College Mathematics (or higher, based on student's placement)
Statistics I
One course from BIO^, CHM±, PHY° or SCI
Social Sciences6
One course from ANTH°°, LEAD, PSCI, PSYC or SOC
A&S Electives6
Foundations of Leadership Studies
One course with an EASC attribute
Free Electives #
15 credits selected from 1000-4999 numbered offerings within the university15
Total Credits120.0

#  In addition to classes, free elective credits may be applied to a number of options such as internship, study abroad, Directed Experiential Education courses and courses in a specialization or minor as relevant. For Accelerated Master's program students, up to three graduate-level courses may apply. Students are strongly encouraged to contact a faculty adviser before scheduling free elective credits.

Visit Courses by Subject Code for a listing of all campus courses.

‡HUM courses are not offered in North Miami or Online.
^BIO courses are not offered in North Miami.
¶CAD courses are only offered in Providence.
±CHM courses are not offered in North Miami or Online.
°PHY courses are not offered in Charlotte.
°°ANTH courses are not offered in North Miami or Charlotte.

NOTE: Students must pass MATH0010 Basic Mathematics or have equivalent placement scores to enroll in required math course(s).

Students who graduate with a bachelor's degree must leave Johnson & Wales University with effective writing skills to fulfill the graduation writing requirement. These writing skills are assessed in ENG1021 Advanced Composition and Communication. Students who have met the requirement of ENG1021 Advanced Composition and Communication or ENG1027 Honors Advanced Composition and Communications: Civic Discourse outside of Johnson & Wales University must fulfill the graduation writing requirement through successful completion of ENG0001 Writing Workshop.

Internships will be available but they will not be required. For online students who do not wish to register for an internship, 3000+ level college discipline-specific courses can be taken in place of the internship.

In collaboration with academic colleges across all four JWU campuses, JWU Global — Study Abroad programs offer a variety of international options for major, minor, arts and sciences, and elective credit at many affordable price points for students during the academic year, break periods, and summer. Faculty-led, exchange, affiliate, and direct-enroll programs range in duration from one week to a full semester. Financial aid is applicable and scholarships are available. Visit the study abroad website for information, program descriptions and online applications. Where will you go?